Social media marketing is a great way to get your brand's name out there so you can create some buzz and send traffic back to your website or blog. It's also a great way to build relationships with your readers or customers so you can maintain long-term relationships for continued sales and conversions.
There's a lot more to social media marketing than just throwing together a profile and sharing what you had for lunch though. You need to develop a strategy to grow your fans or followers, to increase your engagement with them and to funnel traffic and sales back to your site. Here are just a few ways that you can get more followers for social media marketing:
Follow Others in Your Niche
When you follow others on a social media site, it's a way of letting them know that you are interested in developing a relationship and to encourage them to follow you back. Many social media users will follow you back when you follow them.
Be sure to follow users in your niche so that you can build a targeted audience. You can find them by searching for keywords or by looking at the list of followers of a competitor in your niche. Follow and even send a message introducing yourself and encouraging users to follow you back.
Use Keyword Hashtags
Using hashtags is a great way to help other users find you on social media. By putting a # in front of a word, you make that work a hyperlink. When users click on the hashtag, they find other posts using the same hashtag. Therefore, if you use these appropriately and often, you can attract a lot of users in your niche to your profile.
Using hashtags is just like using keywords on your site: You need to do research to find out the best keywords to target, and you need to use them appropriately in your content.
Cross Promote
Want more followers on Facebook? Share your profile on Twitter. Want more followers on Pinterest? Share your profile to your fans on Facebook. You can get a lot more fans and followers by simply promoting your profiles to your other networks, including your other social media profiles, your blog, and your e-mail list.
You should also include badges for your social profiles on your blog and includes buttons for sharing posts on social media at the end of each post.
Host Contests and Giveaways
Contests are a great way to build buzz, and "likes" and other engagement on social media are easy ways to grant entries. Pick a really exciting or useful prize that your readers will be motivated to win, and ask readers to follow you on social media or to share your page on their profile in order to enter. With the right prize, you can quickly get hundreds or even thousands of new likes.
Don't stop at just one contest: Hold them monthly and watch your numbers continue to climb.
Create Viral Content
Social media is all about sharing. If you have great content, your fans and followers will readily share it, and other users will see it and want to follow you, as well. The key is to create great content. Before you publish a post or share an item on your profile, ask yourself if it's something that you would want to share if you saw it. If it's not, don't publish it.
Work on developing a content strategy that has the potential to go viral. Find ways to educate, entertain, or inspire your readers, and they will gladly follow you and find out more about what you have to say.
Getting more followers on social media is a great way to market yourself and to get more exposure for your blog or website. While it may seem difficult to get more fans and followers when you are just starting out, using these tips can help you to grow your numbers quickly and easily.
How do you get more fans and followers on your social media profiles? Share your tips for success in the comments!
Author Bio:
Kay Winders is presently the resident writer for www.badcreditloans.org, where she researches the best way for people to pay off their debts without damaging their credit. In her spare time, she enjoys freelance writing, the beach and gardening.
There's a lot more to social media marketing than just throwing together a profile and sharing what you had for lunch though. You need to develop a strategy to grow your fans or followers, to increase your engagement with them and to funnel traffic and sales back to your site. Here are just a few ways that you can get more followers for social media marketing:
Follow Others in Your Niche
When you follow others on a social media site, it's a way of letting them know that you are interested in developing a relationship and to encourage them to follow you back. Many social media users will follow you back when you follow them.
Be sure to follow users in your niche so that you can build a targeted audience. You can find them by searching for keywords or by looking at the list of followers of a competitor in your niche. Follow and even send a message introducing yourself and encouraging users to follow you back.
Use Keyword Hashtags
Using hashtags is a great way to help other users find you on social media. By putting a # in front of a word, you make that work a hyperlink. When users click on the hashtag, they find other posts using the same hashtag. Therefore, if you use these appropriately and often, you can attract a lot of users in your niche to your profile.
Using hashtags is just like using keywords on your site: You need to do research to find out the best keywords to target, and you need to use them appropriately in your content.
Cross Promote
Want more followers on Facebook? Share your profile on Twitter. Want more followers on Pinterest? Share your profile to your fans on Facebook. You can get a lot more fans and followers by simply promoting your profiles to your other networks, including your other social media profiles, your blog, and your e-mail list.
You should also include badges for your social profiles on your blog and includes buttons for sharing posts on social media at the end of each post.
Host Contests and Giveaways
Contests are a great way to build buzz, and "likes" and other engagement on social media are easy ways to grant entries. Pick a really exciting or useful prize that your readers will be motivated to win, and ask readers to follow you on social media or to share your page on their profile in order to enter. With the right prize, you can quickly get hundreds or even thousands of new likes.
Don't stop at just one contest: Hold them monthly and watch your numbers continue to climb.
Create Viral Content
Social media is all about sharing. If you have great content, your fans and followers will readily share it, and other users will see it and want to follow you, as well. The key is to create great content. Before you publish a post or share an item on your profile, ask yourself if it's something that you would want to share if you saw it. If it's not, don't publish it.
Work on developing a content strategy that has the potential to go viral. Find ways to educate, entertain, or inspire your readers, and they will gladly follow you and find out more about what you have to say.
Getting more followers on social media is a great way to market yourself and to get more exposure for your blog or website. While it may seem difficult to get more fans and followers when you are just starting out, using these tips can help you to grow your numbers quickly and easily.
How do you get more fans and followers on your social media profiles? Share your tips for success in the comments!
Author Bio:
Kay Winders is presently the resident writer for www.badcreditloans.org, where she researches the best way for people to pay off their debts without damaging their credit. In her spare time, she enjoys freelance writing, the beach and gardening.
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